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Our Vision:

“We refuse to live in a world where food and nutrition insecurity abound, and we have the
Audacity, Skill, Passion, Ingenuity, Rebelliousness and commitment to
Excellence to do something about it.”

Our origins

In 2012, former President Bill Clinton issued a challenge for competitors in the Hult Prize competition: Develop a social enterprise to address global food insecurity. Five of us were MBA students at McGill University. We decided to answer that challenge: Farm insects as a sustainable source of protein. And with that idea, we won the Hult Prize in 2013.

Aspire grew out of that project and was formed to do good in the world while earning a profit. Since then, we started insect farming operations in Mexico and Ghana, where eating insects is part of the culture.

But we quickly discovered that many people in the areas we were trying to help were more interested in eating “like Americans” than following their own food traditions. At the same time, people were asking when we would offer edible insect products in the U.S.

We realized that if our food revolution was going to grow and thrive in the places that need it most, we had to change the perception of eating insects in the western world. So we figured we’d start in the U.S. In 2014 we opened our cricket farm in Austin, Texas, where we now grow and process Aketta whole roasted crickets and cricket flour.

In the year 2050, the world will have 9 billion people. By then, there will be less land available to grow food and less clean water for everyone. We need to find alternative, sustainable protein sources now. So we’re working to make that happen before it’s too late.

Farming insects has a much smaller impact on the environment compared to raising traditional livestock. This is one of the many reasons we chose to pursue entomophagy (the practice of eating insects).

If we can get people to shift 10% of their protein consumption to sustainable sources like insects, we can make a positive impact on the environment.
Gabriel Mott – COO of Aspire Food Group

Join our food revolution. We're creating protein for a better world.

 

By the year 2050 there will be...

Aspire is leading the way in the research, production and sale of edible insects as part of the solution
 

Our long-term vision is to promote insects as a healthy, every day food source. We will continue to research and invest in sustainable insect farming practices to bring this protein alternative to market.

We are industry leaders in the edible insect movement here in the U.S. and around the world. Our mission will always be to fight food insecurity and malnutrition as part of that leadership role.

"We all got into this business because we believe in this idea and ideal that insect protein should be a part of the wave of alternative proteins that redefine how we engage with our environment and our planet. It could be extraordinary way to alleviate food insecurity and unnecessary hardship for millions of people around the world."
Mohammed Ashour – CEO of Aspire Food Group

To learn more about Aspire please visit our website.

 

About Aspire

 

In a world that is experiencing rapid urbanization, population growth and shrinkage of arable land, it is time to scale a disruptive business with a realistic roadmap and an unparalleled, global mission. More than ever, we need a nutritious source of protein that is eco-friendly and resource efficient.

Our mission is to provide economically challenged, malnourished populations with high protein and micronutrient-rich food solutions derived from the supply and development of insects and insect-based products.

 

Our team in Austin, Texas is comprised of talented people passionate about the future of edible insects! Along with three of the original founders leading the way and keeping true to the original mission, we are building a world-class team to help grow and improve our expanding business.

Meet the team

Mohammed Ashour
Chief Executive Officer

"I was hooked to the idea of building a daring, innovative, and wildly ahead-of-its-time business that has the potential to alleviate food insecurity globally."

 
Shobhita Soor
Chief Impact Officer

"I am inspired to lead a social enterprise that can ensure current and future generations have plentiful lives by modernizing a food practice we have engaged in for centuries."

 
 
Gabriel Mott
Chief Operating Officer

"I've worked in a broad array of industries, and I always manage to like what I do, but nothing compares to helping build a company that endeavours to address some of the most pressing global issues of our times. I'm genuinely excited to see what our team of amazing people will accomplish every day."

 
Lisa Friedrich
Director of Marketing

"Having worked in food marketing for almost a decade, I have seen the trend for alternate forms of protein grow in recent years. When I discovered what Aspire was doing with edible insects, not just as a vehicle for a nutritious and environmentally-friendly source of protein, but to actually promote change, I knew I wanted to be a part of the team."

 
 
Greg Roberts
Farm Manager

Greg is too busy wrangling crickets to give us a quote about working at Aspire. He says he started cricket farming because being an artist and musician weren't paying the bills, but we think it's because it sounded more intriguing on his tinder profile.

 
Nailah (NeNe) Hendrickson
Operations Manager

"I wanted to work for Aspire to be a part of building a sustainable world for my children and future generations. In addition, teaching my kids about healthy living through my work at Aspire creates a paradigm shift in what is not only good for them but also fun to eat and helps them keep an open mind on potential food sources."

 
 
Dr. Duncan Selby
Director of Research, Entomology

“Aspire’s potential to solve both national and global food security problems through insect products is truly breathtaking. Being able to study several million insects every day is a true joy, but just being part of this great, research-driven team is also a constant source of motivation and inspiration.”

 
 

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© Aspire Food Group - 2016